The Little Black Book was established by Marina Nestel in 2007 and has since earned a reputation as Cape Town’s leading events management and public relations consultancies.
We understand that promoting your brand or establishing yourself as a thought leader begins with a Vision, which is why, from the outset, we seek to gain a detailed understanding of your business objectives and to then formulate a unique communications strategy with these in mind.
Our clientele have included Tommy Hilfiger International, Hugo Boss International, The International WIE Conference, The One&Only, Cadiz Financial Services, Guess, H&M and Paige Denim to name but a few.
Marina heads an organic PR business that marries the perfect client to a brand. As in a marriage, she skillfully ensures that there is a courtship and build-up to the actual event to ensure a lasting impression. In our case, it was a luxury residential sales listing that we launched in true opulence.
Thanks to Marina’s creativity and can-do attitude she seamlessly constructed an evening where clients were treated to a high-end fashion show, sipped on French champagne and got to rub shoulders with the who’s who of real estate, design and fashion. She listened to the brief, was not afraid to tell us how we should be doing things, and knocked it out the ballpark.
The evening was an absolute success, which had press, bloggers and socialites talking about the property for weeks on end. The media coverage was an added bonus and came completely unexpectedly, but at the end of the day people want to know what Marina’s up to and fight for attendance at anything she touches. Her competitive edge is most certainly her ‘Little Black Book’ that she painstakingly analyses and hand picks to ensure that feet through the door are attached to people who come ready to do business with you.
Founder: Signature Real Estate